Case Study: Cold Tonnage Books
The Cold Tonnage Books is a book shop that specialises in new and out-of-print, collectible science fiction, fantasy, horror and the supernatural first editions in hard cover, vintage paperback, pulp or magazine. The company is based in Surrey, England and have been selling books for over 20 years.
The brief was to produce the internet shop for stock of up to ten thousand titles to allow company to extend sales using the web.
Solutions
The internet shop was developed in 2003 using Actinic Catalogue shopping engine. In 2003 Actinic was quite good and stable non expensive solution for small businesses.
Team Discovery created the custom design following Cold Tonnage identity and created Actinic Template based on this design.
The Actinic functionality were extended to improve the performance of the web site and add some required options which are not included in Actinic engine.
Shopping options
The system allows flexibly manage various shopping and delivery options, taxes, payment systems
Navigation and Usability
The navigation was designed to be friendly for visitors and to provide the fast and convenient search for various categories of books. Maximising the usability of the web site has been an important design aim of the project and has resulted in a site that is fast, simple to navigate and where shopping is easy.
Perspectives
The site has proved is value over the years and continues to be used by customers.


